Alcohol & Beverage Marketing | Food & Beverage Digital Marketing

FOOD & BEVERAGE DIGITAL MARKETING SERVICES

Your work is focused on creating food and beverage brands your consumers rave about. Mine is on serving your business and growing your revenue online.

Stand out in a crowded space with a well-optimized site and digital ad campaigns that do the hard work for you and bring more guests through your doors. When you work with an experienced food and beverage marketing consultant, you’re benefiting from over a decade of experience working with restaurants, liquor brands, wine bars, tasting rooms, and local hot spots.

GET STARTED WITH FOOD & BEVERAGE MARKETING SERVICES

As an alcohol marketing consultant, I proudly support a variety of breweries, distilleries, and beverage brands in scaling their digital marketing efforts. I understand that your business is unique so there are no one-size-fits-all solutions here. Every strategy is tailor-made to your specific goals, whether that’s for more sales on an existing site, launching a new ecommerce bottle operation, off-season growth, or opening a second location in the city. Looking for subscription experience? I’ve got that too.

I know that excellence matters to you. It matters to me too. I work to identify the strengths and opportunities in your niche for food, alcohol and beverage marketing, partnering with you to plan and execute an ongoing strategy built for long-term success.

Rachel is among the most professional, knowledgeable, authoritative and accountable consultants we have ever worked with. For anything SEO, she will forever be our go-to.

— Matt Bachmann, Co-Founder & CEO, Wandering Bear Coffee

SEARCH ENGINE OPTIMIZATION (SEO)

With so many options of things to eat and drink, it’s vital that your presence in search results is consistent when it comes to your marketing strategy.

I help my clients to build effective strategies for optimizing their websites in ways that bring in new visitors and reminds existing customers that your business is the one to visit and buy from. I have extensive experience in product and national SEO, and will work with you to implement new keyword strategies, polish your web content, and win valuable real estate on Google. If you want users to find your brand when they’re looking for a great new craft beer, the perfect wine for gifting, or a recipe (using your snack mix!) for their next party, I’m equipped to help.

PAY-PER-CLICK ADVERTISING (PPC)

Make an impact from day one. As a food and beverage marketer, I’ll position your brand front and center with creative and targeted digital ads.

My years of working closely with clients have given me a deep understanding of what customers are looking for, the types of phrases that they use to search, and what makes them click. I’ll work with you to setup and launch your paid digital campaigns to ensure that every dollar is spent effectively on a clearly defined audience. I’ll manage your budget and allocate resources where you’ll see the biggest return on investment in order to have more customers buying from your brand (and turning into regulars!).

SITE CONVERSION RATE OPTIMIZATION

You’re making great products and crafting superior experiences. I’m here to help you sell more of them.

If you’re running an online store alongside your brick-and-mortar location or tasting room, I’ll make sure that your online customer experience matches their expectations and create user flows that guide them through the check out process.